
What Is Tier 2 Link Building And Its Importance In SEO
On this page of link-building content, you will learn all about Tier-2 backlinks. Not only is the definition of Tier-2 link building, but you will also get a complete overview of second-tier link building with examples. You will also learn why they are important for SEO, and a list of Tier-2 backlink resources you can use to acquire these types of links for your website.
Adsenable goal is here to help you to understand why Tier-2 link building is and how this fit into the full strategy of a link pyramid system of off-page search engine optimization to rank your website higher in SERP.
What Is Tier-2 Linking?
Tier-2 backlinks are links that are created to one of your existing links to your website. Second-tier links are used to increase the Page Rank value of the normal backlinks or first-tier backlinks so more link juice can be transferred to your website for SEO.
There are many ways to incorporate “white hat” Tier-2 link building methods, with all the updates from Google that can still increase rankings without a negative impact on your website.
What Are The Examples of Tier-2 Links?
- Good Quality Web 2.0 Backlinks.
- Directory Submission Links.
- Profile Creation Links
- Social Bookmarking.
- PBN Backlinks.
- Social Media Links
What Is Tier-2 Link Building Combination?

Tier-2 link-building combination is basically the off-page SEO tactic in which two types of backlinks are combined to increase the ranking and the visibility of a website in the search engine. Tier-2 link-building combination makes the website more crawlable and indexable. Examples of Tier-2 link-building combinations are listed below.
- Web 2.0 With Profile backlinks.
- Web 2.0 With Social Media backlinks.
- PBN With Profile Backlinks.
- PBN With Social Media Backlinks.
- Web 2.0 With PBN Backlinks.
What Is The Importance of Tier 2 Link Building?
Tier-2 link building is important because the backlink created, passes authority to your website by boosting up existing backlinks. Search engines like Google crawl Tier-2 backlinks to measure the quality of first-tier links pointing to your website.
Tier-2 links are indirect that transfer link equity to the main website for search engine optimization purposes. Tier-2 backlinks point to the Tier-1 links, which point to the main website. That’s why some people refer to this strategy as a link pyramid.
The main advantage of Tier-2 link-building is to increase the PA score for first-tier links that point to your website’s homepage to help them rank higher in the SERPs.